Privacy Policy

Your Privacy Matters in the Saddle and Online

At Ovation Store (“we,” “us,” or “our”), we understand that competitive riders and equestrian professionals value discretion and security as much in their online transactions as in their performance apparel. This Privacy Policy explains how we collect, use, and protect your personal information when you visit riderapparelco.com or purchase our premium equestrian gear.

1. Information We Collect

To provide you with seamless service from stable to checkout, we collect:

• Rider Profile Information: Name, contact details, shipping address (especially important for custom tall boot fittings)
• Competition Essentials: Sizing preferences, product interests (e.g., full seat breeches vs. competition shirts)
• Payment Details: Processed securely through PCI-compliant systems (card type, last digits, but never full card numbers)
• Training Session Data: Browser information, device type (recognizing you often shop between rides)
• Team Coordination: For group orders of 5+ riders from training facilities or clubs

2. How We Use Your Information

Like precise dressage movements, we use data with purpose:

• Process orders for your performance wear with the same care as our full-seat breeches provide grip
• Coordinate international shipping (excluding certain Asian regions and remote areas)
• Provide fitting specialists for custom tall boots and technical apparel
• Offer secure payment options preferred by equestrian professionals
• Improve your shopping experience between training sessions
• Communicate about limited-edition competition gear releases

3. Data Sharing & Disclosure

We treat your data with the same discretion expected in the show ring:

• Service Partners: Only with necessary vendors (payment processors, shipping carriers) under strict confidentiality
• Legal Requirements: When required by law, such as for international customs documentation
• Business Transfers: In case of company reorganization, with continued privacy protections
• Never Sold: We do not sell rider data to third-party marketers

4. Global Data Security

Our protection measures match the reliability of our competition shirts:

• Military-grade 256-bit SSL encryption throughout our website
• PCI-DSS compliance for all financial transactions
• Regular security audits by equestrian-industry specialists
• Secure storage with access limited to essential personnel

Note: While we serve riders globally, we currently exclude certain Asian regions and remote areas due to logistical constraints.

5. Your Rights as a Rider

You maintain control like a well-trained mount:

• Access: Request details of your personal data we hold
• Correction: Update your fitting preferences or contact information
• Deletion: Request removal of non-essential data, subject to legal requirements
• Opt-Out: Unsubscribe from marketing while maintaining transactional communications
• Portability: Receive your data in a structured format

Contact our Rider Support team at [email protected] to exercise these rights.

6. Cookie & Tracking Technologies

We use these technologies with the precision of a jump course designer:

• Essential Cookies: For secure checkout and account functions
• Performance Cookies: To optimize site speed for mobile users between training sessions
• Preference Cookies: Remember your sizing selections and country/currency
• Marketing Cookies: For showing relevant products (e.g., short boots vs. tall boots)

Manage preferences via your browser settings or our cookie consent banner.

7. Policy Updates

We’ll notify you of significant changes through your preferred contact method, giving you time to review before your next competition season.

8. Contact Our Rider Support

For privacy questions or concerns, contact our dedicated team:

For urgent matters related to competition orders, please include “URGENT PRIVACY” in your subject line.